Changing e-commerce realities have brought drop ship fulfillment to the forefront. Drop ship fulfillment allows retailers a supplier-direct fulfillment model that takes the operational hassles of receiving, processing and dispatching online orders out of their hands. This leaves them free to focus on more strategic initiatives that can drive higher revenues.
However, all of that is easier said than done. When setting up a drop ship program, it is often unclear where and how to begin. How tautly a drop ship is implemented and managed will directly impact shoppers and retailers bottom lines. This whitepaper details decision points for getting started, and provides drop ship best practices to consider from the perspective of a retailer.