CommerceHub + Ingram Micro Commerce & Lifecycle Services: How Optimizing Distribution Helps Direct-to-Consumer Brands Excel in Customer Experience

James DeLeon

Sellers have never needed more ways to diversify their inventory distribution, bypass supply chain bottlenecks and make backend logistics more efficient than they do right now. That’s why we’re excited to be helping sellers virtualize their fulfillment via our CommerceHub Flash offering.

Launched in collaboration with Ingram Micro Commerce & Lifecycle Services, CommerceHub Flash enables brands to rapidly scale DTC ecommerce growth. Ingram Micro is one of the world’s leading third-party logistics providers (3PL) and now CommerceHub customers can benefit from the strategic relationship by optimizing and accelerating the fulfillment and delivery of their owned and distributed inventory across the one of the world’s most scalable logistics networks.

As an alternative to owning/operating your own warehouse network, accessing Ingram Micro’s network via CommerceHub Flash offers some distinct advantages when trying to scale your business.

Three advantages of a 3PL network

Use an existing warehouse network – Ingram Micro has been in business for 40 years and their vast network of warehouses allows you to stage inventory close to your buyers, wherever they might be. These networks may offer you the ability to expand placement for popular items during peak times while maintaining the longtail in fewer locations to reduce cost.

Third party shipping rates – In addition to reducing the distance from inventory to the buyer using Ingram Micro’s expansive warehouse network, you may also benefit from their competitive volume-based shipping rates. Reducing the cost of shipping enables you to pass savings onto customers, creating a more compelling offer.

Fulfillment expertise – Through our collaboration with Ingram Micro, you’ll again access to tools and processes that enable visibility and allow you to maintain shipping and delivery requirements without sacrificing order fulfillment accuracy.

Enable more sales opportunities through access to 2-day shipping

Fast shipping enables sellers to participate in lucrative channel sales, such as Walmart Marketplace, and our virtual fulfillment program—CommerceHub Flash—can help facilitate this.

By leveraging a 3PL, you gain access to more fulfillment locations and can strategically position products to enable 2-day shipping to a majority of your customer base. faster shipping methods, you may qualify your product listing for better placement in Walmart Marketplace and the Amazon Seller Fulfilled Prime program.

Contact us to find out how CommerceHub Flash can take your fulfillment to the next level. Learn more about our collaboration with Ingram Micro Commerce & Lifecycle Services.


About the Author
James DeLeon

James DeLeon

James is the Director of Marketplaces Solutions at CommerceHub. He specializes in Amazon Prime fulfillment having spent time as a Strategic Account Manager for Seller Fulfilled Prime and Program Manager in Amazon’s Merchant Fulfillment product team. James also holds certifications for Amazon’s Advertising’s Sponsored Ads, Google Ads Search, and Google Shopping Ads.